I love building creative timeless digital products: App/Web and Branding concept with strong visual. With a strong background in designing user-centric applications and a passion for creating cohesive digital experiences, I believe I can contribute significantly to any team.

Apr 2024 - Present
Participated in agile development processes, ensuring timely delivery of design assets.
Build and maintain a design system, including templates, icons, and usage guidelines to ensure consistency across the product.
Conduct user testing and gather feedback to improve the product. Monitor and analyze usage data to assess the effectiveness of designs.
Stay updated on new technologies and libraries to enhance product quality and performance.
Spearheaded the UI/UX design for Communi's features, ensuring a cohesive and immersive user experience.

Sep 2019 - Apr 2024 / Onsite
Creating Exceptional Experiences Across Platforms (iOS/Android/Web)
Visual Direction: Spearheaded the visual strategy and UI design for TPBank’s features and applications, ensuring a cohesive and immersive user experience.
UI/UX Standards Development: Established and managed comprehensive design processes, including a robust Design System, Icon System, Illustration System, and Email Template System, to maintain consistency and quality across all products.
User Needs Assessment: Coordinated thorough planning and analysis to evaluate user needs and business objectives, ensuring that all design solutions are aligned with strategic goals and programmatic feasibility.
Evaluation and Testing: Tested interfaces and features in both test and live environments to ensure optimal functionality and user satisfaction.
Visual Communication: Led graphic design efforts for all marketing and communication activities for Digital Bank, creating compelling key visuals, promotional banners, and user manuals that effectively convey branding and messaging.
Responsible for the design and management of various digital product projects across the bank, including the mPOS interface and the Doji eGold app for online gold trading.

Feb 2019 - Jul 2019 / Onsite
Create wireframes, mockups, and prototypes for platform features and products.
Work closely with the product team to create new features and ensure any UI solutions will help to compliment the overall user experience and journey.
Ensure interfaces are visually appealing, user-friendly, and aligned with the brand.

Dec 2010 - Feb 2019 / Onsite
Designed so many websites templates based on Shopify and WordPress to sale on the Themeforest platform, creating user-friendly and visually appealing themes that enhance the shopping experience.
Participated in all projects that have been and are being developed: T-shirt market, Branding identity,..

Nov 2009 - Nov 2010 / Part time
1
Skills
Proficient in design tools with over 15 years of industry experience:
Adobe Illustrations | Figma | Adobe Photoshop | Sketch | Adobe Premier | Framer
TOIEC: 740
2
Education
FPT Arena Multimedia
Graphic Design | Website Design | 3D
2009 to 2011
UX Design Foundations @ UXCel
Nov 2023
UI Components @ UXCel
Nov 2023
3
Awards
(2016) Featured In UI/UX Category on Behance with Zaser Multipurpose Website
(2021) Best Digital Banking Service by The Asian Banker
(2022) Best Digital Bank Award in Vietnam by The Asian Banker
(2023) Best Digital Banking Service and Best Digital Ecosystem Initiative by The Asian Banker


